The Annual


Part zine, part curated moodboard, part travel diary, The Annual is an ever-evolving place for ideas and exploration of all kinds. Only good things inside.






NAMING / BRANDING / LAYOUT / ART DIRECTION / CONTENT CREATION / COPYWRITING

NMDC

Based in NYC and Winston-Salem, NC, Nisha Mary Design Collaborative is an architectural and interior design studio owned and led by a badass female director. NMDC specializes in bold strategic design and wanted their branding to reflect that ethos.








BRANDING / PRINT COLLATERAL / PRESENTATION DESIGN

Ladygroove

Allie Monday is a photographer who celebrates women and empowers them to celebrate themselves. This isn’t your traditional bouduoir photography. It’s an unedited body-positive experience that gives a middle finger to the male gaze.








BRANDING / LAYOUT / PRINT COLLATERAL / WEBSITE DESIGN

Fink’s & Co.

Alice Finkelstein Allen doesn’t just make jewelry, she creates modern heirlooms. Inspired by her great-grandfather’s men’s clothier called Fink’s and her other great-grandfather’s store called J.W. Smoak Hardware Co., we created a brand that honors her heritage and brings it into the present. 



NAMING / BRANDING / WEBSITE DESIGN / PRINT COLLATERAL / PACKAGING / CREATIVE DIRECTION

*Photography by Allie Monday


Simplify.


A health + fitness brand doesn’t have to fit the usual gym bro vibe. Instead, owner Drew Markey wanted to create a thoughtful and holistic approach to wellness—with a calm, meditative visual identity to match.



BRANDING / STRATEGY / WEBSITE DESIGN / PRINT COLLATERAL / CONTENT CREATION

     ︎     BRAND IDENTITY     ︎     PACKAGING     ︎     WEBSITE DESIGN     ︎     ART DIRECTION     ︎     CONTENT CREATION     ︎     COPYWRITING     ︎     PUBLICATION DESIGN     ︎     SIGNAGE     ︎     NAMING     ︎     BRAND STRATEGY    ︎     SOCIAL MEDIA DESIGN     ︎     PRINT PRODUCTION     ︎     ENVIRONMENTAL DESIGN     ︎     LOGO DESIGN    ︎     CHILL VIBES