︎     BRAND IDENTITY     ︎     PACKAGING     ︎     WEBSITE DESIGN     ︎     ART DIRECTION     ︎     CONTENT CREATION     ︎     COPYWRITING     ︎     PUBLICATION DESIGN     ︎     SIGNAGE     ︎     NAMING     ︎     BRAND STRATEGY    ︎     SOCIAL MEDIA DESIGN     ︎     PRINT PRODUCTION     ︎     ENVIRONMENTAL DESIGN     ︎     LOGO DESIGN    ︎     CHILL VIBES


Simplify.


A health + fitness brand doesn’t have to fit the usual gym bro vibe. Instead, owner Drew Markey wanted to create a thoughtful and holistic approach to wellness—with a calm, meditative visual identity to match.



BRANDING / STRATEGY / WEBSITE DESIGN / PRINT COLLATERAL / CONTENT CREATION